Anyone who's been to a few Fuji Rocks knows Sonny (center) as one of the fest's most entertaining personalities. Sonny has been a fixture of the fest for years, cracking jokes and bellowing invitations to the Queen Sheeba food stall where he works. (Try Queen Sheeba in Naka Meguro or Blue Nile in Osaki for some killer African-fusion food). The man is a magnet for staff, artists and everyone else. I've wanted to name him King of FujiRock, but Kiyoshiro Imawano will forever hold that title. Perhaps "Ambassador" would fit better. I can think of no one more capable. Here he is with the FireTusk Painproof Circus late-night (3am? 4?) at Palace of Wonder.